The much-awaited Big Brother Naija Season 10, tagged “10/10”, finally made its grand debut, ushering in 29 vibrant housemates into the luxurious BBNaija mansion. This season promises to be bigger, bolder, and more unpredictable than ever, as the show kicks off with a new format, major twists, and a record-breaking prize pool. The first group of housemates includes 15 dynamic women, each bringing a unique personality, background, and flair to the game: Meet the 29 contestants of BBNaija Zita, 24, from Kaduna State, described herself as a “baddie with pastoral roots.” Zita Mide, 23, from Ondo state joined the show among the first 15, though details about her background remain under wraps. Mide Sultana (Farida Sultana Auduson Ibrahim), 25, from Adamawa, is a bold plus-size model and beautician who studied Mass Communication at ABU Zaria. Sultana Doris, 24, from Ogun state, made it into the house, but her full bio is yet to be released. Doris Big Soso, 28, a UK-trained lawyer and chef from Kaduna, aims to inspire others through her journey. Big Soso Tracy, 27, from Anambra, presents herself as calm and composed with a sharp mind and quiet intensity. Tracy Imisi (Opeyemi Ayanwale), 23, from Oyo, is a fashion designer and actress known for her humorous, storytelling vibe. Imisi Ivatar (Ifeyinwa Adewumi), 37, from Anambra, is a media personality and mother noted for her elegance and wit. Ivatar Sabrina (Idukpaye), 32, from Edo, is an actor and spoken-word artist who is also the first in her family to earn a master’s degree. Sabrina Gigi Jasmine (Nicole Simon-Ogan), 31, is a DJ from Akwa Ibom State. Gigi Jasmine Thelma Lawson, 26, from Rivers, is a skincare entrepreneur and single mother. Thelma Lawson Ibifubara (Davies), 27, also from Rivers, is a psychologist and therapist with a reflective nature. Ibifubara Isabella (Esther Georgewill), 29, from Rivers, is an entrepreneur with a spicy and layered personality. Isabella Joanna (Josephine Iwoh), 21, from Benue, is the youngest contestant and a fashion creator who describes herself as a “solitary sass.” Joanna Dede (Precious Ashiogwu), 23, from Delta, is a Gen-Z contestant who claims she handles drama with ease. Dede The second batch of housemates introduced 14 equally compelling male contestants: Koyin, 21, from Ogun, is a model and singer who calls himself a “street boy” full of energy. Konyin Danboskid (Daniel Olatunji), 25, from Ekiti, is a confident model and actor, crowned Mr. Ideal Nigeria. Danboskid Bright Morgan, around 27-28, from Imo, is a calm Nollywood actor with a laid-back charm. Bright Morgan Rooboy (Olatunde Kayode Samuel), 29, from Ogun, is a hype man known for his direct personality. Rooboy Faith (Adewale), 25, from Osun, is a doctor who blends professional seriousness with lively energy. Kaybobo (Kayode Oladele), 26, from Ekiti, is a model and athlete with culinary ambitions, even comparing himself to celebrity chef Hilda Baci. Kaybobo Denari (Ekwenem Arinze Bens), 27, from Anambra, is a confident salesman and storyteller with a flair for creativity. Daneri Kayikunmi (Oluwakayikunmi Ajibade), 25, from Ekiti, is a banker and playful royal twin. Victory (Okokon), 28, from Akwa Ibom, is a psychologist who enjoys intense debates. Victory Jason Jae (Ayomide James), 29, from Ondo, is a charismatic dancer and musician. Jason Jae Kola (Kolapo Omotoso), 28, from Ekiti, is a content creator and analyst with a thoughtful and stylish personality. Kola Otega (Oghenetega Eritomi), 32, from Delta, is a tech professional turned chef with a reserved yet dramatic flair. Kuture (Godswill Ameh), 27, from Kogi, is an interior designer and musician who believes success will bring love. Kuture Mensan (Mensan-Awaji James), around 28-29, from Rivers, is a confident law student eager to make a mark. Mensan This season isn’t just about glitz and glamour, it’s also about grit. Biggie has rolled out a major twist: housemates will now work for the money. Each week, they must earn parts of the grand prize through tasks and competitions, adding a strategic and high-stakes layer to the show. The prize this year includes a whopping ₦150 million, a brand-new SUV, and other sponsored rewards. But no one gets it for free. Adding to the excitement, the house now features the largest closet in BBNaija history, setting the tone for fashion and flair. Every Sunday, a new Head of House (HoH) will be chosen in a tense competition, while a special “HoH Challenger” contest will happen every Monday. Winners can expect rewards and sometimes, game-changing powers. With a diverse cast, luxury setting, and thrilling twists, BBNaija Season 10 is already shaping up to be one of the most unforgettable seasons yet. Viewers can expect laughter, drama, romance, rivalry, and plenty of surprises as the housemates battle for fame, fortune, and fan love. Read Also: BBNaija Season 10: Ebuka introduces new Head of House rules BBNaija season 10 kicks off July 26 with ₦150m top prize Post navigation Nkechi Blessing gets N1m monthly salary from anonymous person Ayra Starr shines at Coldplay concert in Miami, performs before Lionel Messi